FIRST INDIAN WATCH BRAND TO LAUNCH A CUSTOMER CO-CREATION PROTOTYPE PROGRAM

SYNERGYX TRENDS PRIVATE LIMITED, Surat, Gujarat, India, has created a remarkable national milestone by becoming the first luxury wristwatch brand “Make in India” to introduce a structured Customer Co-Creation Prototype Program for its SYLVI WATCHES. This innovative initiative enables real customers to actively participate in the development of a new watch model before its official market launch. Since 2015, the company has manufactured more than 400,000 watches, demonstrating its strong presence and significant contribution to the Indian luxury watch industry. Under this pioneering program, prototype watches are released for purchase to genuine buyers, who use them in real-world daily conditions and provide detailed feedback on design, comfort, durability, performance, and overall user experience. This achievement has been recognized as a unique first-of-its-kind record in the Indian watch industry by World Records India on 7th January 2026.